Interesting to see the effects of a bad short URL name. Yesterday I created a link to my blog post reviewing my visit to CeBIT 2011 and when I posted it to identi.ca and twitter I called it http://v.gd/cebit_2011 and I guess people reading it must have thought it was a link to the CeBIT website, which is naturally very boring and you don't need to visit it to know that it will be. So not a single person clicked through on that link.